For insights and analytics teams in consumer

Stop waiting a week for the Consumer insights your team needs

Your team carries the answers the business cannot move without. Clayface unifies your retail, social, and syndicated data and validates every number, so consumer insights land in hours instead of a week.

Clayface chat interface analyzing Kroger market share
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The problem

Why consumer insights teams lose a week to data before every business review

Your team is who every decision waits on, and speed cannot mean a number that breaks in the room. Clayface unifies and validates your syndicated, retail, and social data, so consumer insights land in hours and hold up.

A week lost to data prep
The team matches four sources by hand before the analysis can even start.
The dashboard stops at what happened
It shows share is down, but not why, and not what to do.
Accuracy pays for the deadline
With no time to triangulate, the team falls back on a single source.
Sourced and dated cardTriangulated across sources cardChecked before delivery cardCharts that tie out card
The data foundation

One clear view of sales, digital shelf, & consumer trends.

Clayface unifies your sell-through, digital shelf, social, and syndicated data on a common item code, so it is clean, matched, and ready to query.

Sourced and dated

Every number shows its source and time period, so when leadership asks where it came from, you have the answer.

Triangulated across sources

Clayface checks the same number against more than one source and flags where they disagree, so you are not betting the read on a single feed.

Checked before delivery

If a result looks off, an anomaly or a missing source, Clayface reruns it and flags it before it reaches you.

Charts that tie out

The numbers in every chart match the table behind it, so nothing breaks when someone checks the exhibit against the data.

From data to decision

From data to insight to recommendation

Your lemon sparkling water is up 30% in Texas. It is not new shoppers, it is your regular ones buying more, driven by a heat wave and better shelf placement in one chain. So you lock in that placement, add a multipack, and repeat it in similar states.

Data
Raw Sales
By store and by week.
Finding
Up 30% in Texas
Lemon sparkling water, this quarter.
Insight
Same shoppers, more
Driven by the heat wave and better shelf placement.
Recommendation
Lock and expand
Hold the placement, add a multipack, expand to similar states.
How your team works with it

Ask any question across all your consumer data

Type a question the way you would say it, like why is our salsa losing share in the Northeast. Clayface pulls from every connected source, runs the numbers, and hands back the answer with a chart and a first-draft slide. You check it, adjust it, and present it.

Category
Competitive
Digital Shelf
Pricing & RGM
Category answerCompetitive answerDigital shelf answerPricing and RGM answer

How it
Works

Clayface ingests market and sales data: syndicated, POS, panels, internal.
It captures internal context from: Business Reviews, Decks, Planning & Execution docs.
It unifies both of these into one Intelligence Layer your team can trust.
In their words

Why consumer insights leaders trust Clayface

"We have a lot of sources and they all sit in different places. What intrigued me was a tool that could synthesize and aggregate it all, so we spend our time helping the business understand what it means instead of gathering the data."

Consumer Insights lead

"Belief in AI agents only comes when they solve things for real users. What Clayface showed us is built for that, context-aware agents that track every PO's state and interactions, so follow-ups happen with full context. At a high level, it looks good."

Manish Mamtani, Chief Information Officer

Enterprise security and governance

Enterprise-grade security and governance for consumer data

Clayface meets the security bar the largest consumer brands require. Your data stays yours, isolated to your company, and is never used to train a public model.

Data ownership and isolation
Your data stays in your tenant, locked to your company, with no crossover to other clients.
Compliance and infrastructure
SOC 2, with enterprise security designed in from the start, not bolted on after.
Private AI, no public training
Your data sharpens only your own instance, never a public model, and every answer keeps a full audit trail.
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